Badalona, Barcelona, Catalunya
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The agency

Writing that earns its place.

Based in Badalona, Barcelona since 2019. Website copy, sales pages, email sequences and brand messaging for businesses across Spain and Europe.

Grace Copy Writes workspace Badalona

The agency.

Grace Copy Writes opened in Badalona in 2019. The city sits just north of Barcelona: close enough to the creative and commercial energy of the city, separate enough to think clearly.

The work covers website copy, sales pages, email sequences, social content, brand messaging and case studies. Most clients are Spanish businesses either communicating in English for the first time or needing copy that works with equal quality in both languages.

The process does not change between projects. Research first. Angle agreed before writing starts. Draft with a rationale. One or two revision rounds. Final files. It is slower than some approaches and produces better results.

The work is bilingual. English and Spanish are both first-language outputs, not translations. Most clients need copy in both, and the quality difference between copy written natively and copy translated is significant enough that the distinction matters commercially.

Services cover website copy, sales pages, email sequences, social content, brand messaging and case studies. All delivered digitally. All scoped in writing before work starts.

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How we think about copy.

Research over instinct

Copy written from research produces different results to copy written from instinct. The research is not complicated but it has to be done. Audience language, competitor claims, existing content, customer reviews: reading all of it first changes what gets written.

Outcomes over deliverables

A client who gets a homepage that converts is better served than a client who gets a homepage on time. Deliverables are logistics. Outcomes are the point. We track toward the outcome.

Clarity over originality

Clever copy that confuses is worse than plain copy that communicates. The goal is always for the reader to understand quickly. Originality in structure and voice, clarity in meaning.

Based in Badalona, working across Europe.

Carrer de l'Actriu Margarida Xirgu, 46, 08911 Badalona, Barcelona, Catalunya

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